In this incredible campaign, our mission was to convey an image of love, affection, understanding and care, like that of a mother! Therefore, the chosen colors reflected these feelings, making Shopping Cidade's Mother's Day campaign a success. With the motto “Gift all year round”, the mission was to publicize the campaign raffle, which would give a shopping voucher worth R$500.00 every month for a year to the chosen mom! Take a look at this cute campaign that happened on all social networks:
Customer - Ipatas Service - Caroline Morais Dir. of Creation - Marcio Amblard Dir. of Art - Anderson, Augusto, Ivo Editorial - Aline Zuli and Cassio Video Producer - Remo Filmes
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